Rehett Health Web Redesign
Mobile App
Client:
Rehett Health (digital health platform)
Role:
Product & Lead Designer
Year:
2025
· Overview
Rehett Health is a digital health platform focused on veterans’ mental and physical well-being. The original website had unclear brand positioning, a confusing information hierarchy, and content overload, making it difficult for users to quickly understand the product. This redesign clarified the structure and visual language to improve clarity and trust.
Problem Defifinition
01 Unclear Positioning
Problem: Users had to read too much before understanding Rehett Health’s core value.
Solution: Simplified the hero message and clarified the product’s positioning around veteran wellness.
02 High Entry Friction
Problem: The 60-second assessment asked for commitment too early.
Solution: Replaced it with lightweight, needs-based choices that let users identify relevant content faster.
03 Weak Hierarchy
Problem: Dense text and similar card layouts made key information difficult to scan.
Solution: Reorganized content with clearer hierarchy, imagery, and modular sections to improve readability.
04 Brand Connection
Problem: After Action felt disconnected from Rehett Health and lacked a clear veteran identity.
Solution: Unified the visual language and introduced stronger veteran-focused imagery and content.
Design System
Created a unified design system across Rehett Health and After Action, standardizing typography, colors, spacing, and reusable components. The system creates stronger visual consistency between the wellness platform and podcast brand, while making future pages easier to scale and maintain.
Before
After
Before
After
